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HOW IT WORKS
For individuals
BUSINESS SOLUTIONS
Customers
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HOW IT WORKS
- - Coaching
    A coaching experience aligned
    to your business strategy.
  - For Organizations
    We develop high-performing cultures
    that fuel business growth.
  - For Employees
    Coaching for all, not just the C-suite.
  - Product
  - Identify AI™
  - Personalized Assessments
  - Digital Learning Programs
  - Insights & Analytics
For individuals
BUSINESS SOLUTIONS
- Solutions
  
  Address your most pervasive organizational challenges with our unique combination of coaching, science, and technology
- Growth & Transformation
  Build leaders that accelerate team performance and engagement.
- BetterUp Care™
  A growth approach to mental fitness and organizational health.
- Diversity & Inclusion
  Foster a culture of inclusion and belonging.
- Sales Performance
  Transform your business, starting with your sales leaders.
Customers
Resources
- Library
  Best practices, research, and tools to fuel individual and business growth.
- Blog
  The latest insights and ideas for building a high-performing workplace.
ABOUT
- About Us
  We’re on a mission to help everyone live with clarity, purpose, and passion.
- Careers Now hiring!
  Join us and create impactful change.
- News & Press
  Read the buzz about BetterUp
- Leadership Team
  Meet the leadership that's passionate about empowering your workforce.

Changing the world by bringing the power of transformation to each and every person.

Our mission: unlock greater potential, purpose, and passion.

Since 2013 we have been pioneering growth for the whole person. We believe that well-being and peak performance go hand in hand. And that through custom support and strengthening mental fitness, you unleash personal and professional potential.

The BetterUp experience brings together world-class coaching, AI technology, and behavioral science experts to deliver change at scale — improving individual resilience, adaptability, and effectiveness. The results? People living more meaningful, vibrant lives with greater clarity, purpose, and passion.

Our values

Courage

Dare often and greatly.
Craftspersonship

Find meaning in what we do through crafting excellence.
Playfulness

Great ideas come from health and happiness.
Grit

Perseverance driven by determination and passion.
Empathy

Innovation starts with understanding.
Zest

What sets you apart makes us unique.

Our leadership team

We are a team of behavioral scientists, talent management strategists, and consumer product experts who share a passion for helping people become the best version of themselves.

Meet our leadership

Proven effectiveness, Positive change

We create hyper-personalized experiences for our members, and our interactive content, analytics, and real-time data also track progress and provide unparalleled insights for organizations and individuals.

90%
Of members see a reduction in stress
149%
Increase in resilience
181%
Improvement in focus
222%
Increase in team agility

A DIVERSE, INCLUSIVE CULTURE

At BetterUp, we are dedicated to building an authentic workplace where people bring their full selves to the table — and we’re helping others do the same. Our research fuels our own inclusion and belonging, so we in turn can help every company we serve to reach their own goals. Our people reflect the diverse communities we are a part of, driving our innovation and helping individuals thrive.

What's it like to work at BetterUp?

We have a big mission. And it takes inspired, dedicated people to help us achieve our ambitious goals. Our people are empowered to go above and beyond to reach their best self — and support each other — as we change the lives of members everywhere.

Join our team

Bring BetterUp to your company

Healthy minds and peak performance. BetterUp’s coaching and Care platform can help organizations build a happier, healthier workforce that fuels business growth.

Try a demo