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EN - US
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For Business
For Business
Platform
Platform OverviewTransform your enterprise with the scalable mindsets, skills, and behavior change that drive performance.
IntegrationsConnect BetterUp to your existing systems to deliver personalized development experiences at key employee milestones.
Powered by AIBetterUp AI weaves together data, science, and coaching to unlock growth at every level.
Products
BetterUp Lead™Leadership that moves your business forward.
BetterUp Manage™Manager performance, unlocked.
BetterUp Ready™Resilience at every level of your organization.
BetterUp Grow™AI coaching for everyone.
Solutions
Sales PerformanceTransform your business, starting with your sales leaders.
ExecutiveUnlock business impact from the top with executive coaching.
GovernmentAI-powered workforce development to build resilience, leadership, and readiness across government agencies.
Customers
Case StudiesSee how innovative organizations use BetterUp to build a thriving workforce.
ROI of BetterUpDiscover how BetterUp measurably impacts key business outcomes for organizations like yours.
Human + AI Coaching for All is here
Go from coaching the few to scaling change for all.Learn more
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Resources
Resources
Library
Content LibraryExplore guides, reports, and events with best practices and research to fuel organizational growth.
Uplift On-DemandWatch sessions from Uplift 2025 featuring insights from industry leaders on AI, leadership transformation, and the future of work.
Blog
BetterUp BlogThe latest insights and ideas for building a high-performing workforce.
Partnerships
Center for Daring LeadershipA partnership bringing Brené Brown's courage-building leadership curriculum exclusively to BetterUp.
Research
BetterUp LabsInnovative research featured in peer-reviewed journals, press, and more.
- About
Leadership & Management (13)
The 5 types of power in leadership
gives them the authority to do so. These leaders might succeed in imposing their...
Refine your approach with these 7 leadership theories
What does leadership look like in practice?
Boss versus leader: Develop the skills to bring out the best of both
There are countless jokes about bad bosses — and no wonder. Almost every person ...
Are people born leaders? Debunking the trait theory of leadership
You might’ve heard the phrase “a born leader.”
5 top companies share their best leadership development practices
Leadership is a hugely important factor for any organization. Given how importan...
A complete guide to dealing with insubordination in the workplace
Dealing with difficult employees is challenging.
How to build agile teams with the right workforce development strategy
What’s more important in your workforce — competence or innovation?