BetterUp’s Human Transformation Platform is Available to Members of the Wounded, Injured, and Sick Veteran Community Worldwide
Austin, TX – June 18, 2025 – BetterUp®, the human transformation company, today announces the renewal of its partnership with the Invictus Games Foundation, reaffirming its commitment to supporting the mental fitness and recovery of the global Invictus Community which is comprised of veterans and service personnel living with life-altering injuries or illnesses.
As an Official Partner of the Invictus Games Foundation, BetterUp will continue to offer no cost access to its proprietary human transformation platform—providing personalized 1:1 coaching, science-driven assessments, expert-led group sessions, and an AI-powered digital support network designed to promote resilience, purpose, and growth. Members will also have access to BetterUp’s newest AI coaching technology, BetterUp Grow™.
“I have been working with BetterUp for several weeks now,” said We Are Invictus community member Andy Perrin. “The process to start was incredibly easy and selecting a coach was simple. I chose mine because of his experience with the military and his use of CBT in the coaching process. The success of the program can be judged by how I feel when the calls with my coach finish. I feel a weight lifted from my shoulders and a general sense of progress towards my goals. It is a great program and I look forward to continuing my journey with BetterUp.”
Through the Invictus Games Foundation’s free We Are Invictus platform, eligible members of the community will receive this support from BetterUp at no cost starting immediately. In previous years, Veterans who engaged with BetterUp saw meaningful improvement in key indicators of wellbeing and performance, including:
- 52% increase in Goal Attainment
- 47% increase in Resilience
- 40% increase in Self-Awareness
- 37% increase in Optimism
- 33% increase in Emotional Thriving
- 17% increase in Stress Management
“Renewing this partnership isn’t just about providing access—it’s about backing the mental fitness and resilience of the Invictus community in a real, tangible way. We’ve already seen the impact—measurable improvements in wellbeing that show how transformative this kind of support can be. The Invictus community leads by example every day, and this partnership helps make sure they have the resources they need to keep moving forward.” said Prince Harry, Duke of Sussex, Chief Impact Officer at BetterUp, and Founder of the Invictus Games Foundation.
This renewed partnership reflects BetterUp’s ongoing commitment to Pledge 1%, a global movement encouraging companies to give back through product, time, profit, and equity. BetterUp continues to champion the veteran community by employing veterans and military spouses, supporting career transitions, and helping organizations unlock the full potential of former service members in their workforce.
To learn more about the Invictus Games Foundation and its partnership with BetterUp, visit www.invictusgamesfoundation.org.
Media Contact:
press@betterup.co
About Invictus Games Foundation
The Invictus Games Foundation is the charity behind the Invictus Games supporting the recovery and rehabilitation of international wounded, injured and sick service personnel and veterans through sports. Founded in 2014, post the inaugural Invictus Games London 2014, the Foundation oversees the delivery of the Invictus Games as well as supports its international community with opportunities to use sports, esports and adventurous challenges to change lives and save lives. The Duke of Sussex is Founder of the Invictus Games Foundation.
We Are Invictus is an online platform and mobile application built for and by the Invictus Community in order to provide a digital community with continued access to opportunities for recovery and rehabilitation. This closed network is found at www.weareinvictus.co.ukor via app stores.
The Invictus Games have so far taken place in London 2014, Orlando 2016, Toronto 2017, Sydney 2018, The Hague 2020, Dusseldorf 2023, and Vancouver Whistler 2025. The next Invictus Games will take place in Birmingham 2027, with candidate cities for 2029 announced on June 16th 2025.
More information from www.invictusgamesfoundation.org
About BetterUp
Founded in 2013, BetterUp® is the human transformation company driving peak performance in individuals and organizations through unparalleled access to coaching, content and AI. BetterUp is the inventor of virtual coaching and the largest mental health and coaching startup in the world, with the world’s largest network of over 4,000 Coaches offering support in 75 languages across over 70 countries. Trusted by more than 750 organizations including Google, Salesforce, Hilton, and other leading Fortune 1,000 companies, BetterUp delivers on key impact areas – transformational leadership, resilience and readiness as well as manager effectiveness – all with the vision to inspire people everywhere to live with greater clarity, purpose, and passion. BetterUp’s Science Board is composed of leading researchers and luminaries in the fields of positive psychology and human performance including Martin Seligman, Shawn Achor, Quinetta Roberson and Adam Grant. BetterUp is a member of the global Pledge 1% movement, and is committed to donating 1% of its staff time, product, profit and equity to make a positive impact on the community. BetterUp is a Workday Design Badge recipient and has been recognized in the Inc. 5000, Fortune’s Great Places to Work, PEOPLE Magazine’s Companies that Care, and Fast Company’s Best Workplaces for Innovators. To learn more, visit www.betterup.com.
# # #
-1.png)
