--- title: BetterUp Blog | Rick Reddington, MS, PCC description: "Rick Reddington is a BetterUp Fellow Coach & PCC. Coaching changed the trajectory of Rick's life, allowing him to discover who he was and who he could become, which values guide him, the passion of purpose, what matters most, and how he wants to contribute. As a Coach, he explores, challenges, expands, and celebrates this learning journey with each client.

Two of Rick's favorite books are The Velveteen Rabbit and The Portable Coach. The first is a tale about becoming real through the power of love, acceptance, vulnerability, and authenticity. The second is essentially a toolkit for remaining incredibly attractive once you have embraced the lessons about realness." --- Search Toggle Search EN - GB [English US](https://www.betterup.com/blog) [English GB](https://www.betterup.com/en-gb/) [![BetterUp](https://www.betterup.com/hubfs/bu_logo_white%201.svg "BetterUp") ![BetterUp](https://www.betterup.com/hubfs/bu_logo_black%201.svg "BetterUp") ](https://www.betterup.com/en-gb) [![BetterUp](https://www.betterup.com/hubfs/bu_logo_white%201.svg "BetterUp") ![BetterUp](https://www.betterup.com/hubfs/bu_logo_black%201.svg "BetterUp") ](https://www.betterup.com/en-gb) - For Business How it works [ Platform Overview Transform your enterprise with the scalable mindsets, skills, & behavior change that drive performance. ](https://www.betterup.com/en-gb/platform) [ Powered by AI BetterUp AI weaves data, science, and coaching to unlock growth at every level. ](https://www.betterup.com/en-gb/powered-by-ai) Products [ BetterUp Lead™ Leadership that moves your business forward. ](https://www.betterup.com/en-gb/products/betterup-lead) [ BetterUp Manage™ Manager performance, unlocked. ](https://www.betterup.com/en-gb/products/betterup-manage) [ BetterUp Ready™ Resilience at every level of your organisation. ](https://www.betterup.com/en-gb/products/betterup-ready) [ BetterUp Grow™ AI coaching for everyone. ](https://www.betterup.com/en-gb/products/betterup-ai-coaching) Solutions [ Sales Performance Transform your business, starting with your sales leaders. ](https://www.betterup.com/en-gb/solutions/sales-coaching) [ Executive Unlock business impact from the top with executive coaching. ](https://www.betterup.com/en-gb/solutions/executive-coaching) Customers [ Case Studies See how innovative organizations use BetterUp to build a thriving workforce. ](https://www.betterup.com/en-gb/customers) [ Why BetterUp? 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Discover how BetterUp measurably impacts key business outcomes for organizations like yours. ](https://www.betterup.com/en-gb/roi-of-betterup) - Resources ** ** Resources Library [ Guides & Reports Best practices, research, and tools to fuel individual and business growth. ](https://www.betterup.com/en-gb/resources) [ Events View on-demand BetterUp events and learn about upcoming live discussions. ](https://www.betterup.com/resources/events) Blog [ BetterUp Blog The latest insights and ideas for building a high-performing workplace. ](https://www.betterup.com/en-gb/blog) BetterUp Briefing [ BetterUp Briefing The online magazine that helps you understand tomorrow's workforce trends, today. ](https://www.betterup.com/briefing) Research [ BetterUp Labs Innovative research featured in peer-reviewed journals, press, and more. ](https://www.betterup.com/en-gb/research) - About ** ** About [ About Us We're on a mission to help everyone live with clarity, purpose, and passion. ](https://www.betterup.com/en-gb/about-us) [ Careers Join us and create impactful change. ](https://www.betterup.com/en-gb/about-us/careers-1) [ News & Press Read the buzz about BetterUp. ](https://www.betterup.com/about-us/news-and-press) [ Leadership Team Meet the leadership that's passionate about empowering your workforce. ](https://www.betterup.com/en-gb/about-us/leadership-team) [Request a demo](https://www.betterup.com/demo-request) [ Login ](https://app.betterup.co/users/sign_in) [ Back to blog ](https://www.betterup.com/en-gb/blog) # Articles by Rick Reddington, MS, PCC ## About the author ![image of Rick Reddington, MS, PCC](https://www.betterup.com/hubfs/Blog_Author%20Headshots/HS_RickReddington_800x800.jpg) ### Rick Reddington, MS, PCC Rick Reddington is a BetterUp Fellow Coach & PCC. Coaching changed the trajectory of Rick's life, allowing him to discover who he was and who he could become, which values guide him, the passion of purpose, what matters most, and how he wants to contribute. As a Coach, he explores, challenges, expands, and celebrates this learning journey with each client. Two of Rick's favorite books are **The Velveteen Rabbit** and **The Portable Coach**. The first is a tale about becoming real through the power of love, acceptance, vulnerability, and authenticity. The second is essentially a toolkit for remaining incredibly attractive once you have embraced the lessons about realness. no posts to display ![BetterUp Black Logo](https://www.betterup.com/hubfs/bu_logo_black%201.svg) 3100 E 5th Street, Suite 350 Austin, TX 78702 142 - 146 Old Street, London England, EC1V 9BW [![Download on the App Store](https://www.betterup.com/hubfs/Core%20Redesign/footer/Download_on_the_App_Store_Badge_US-UK_RGB_blk_092917.svg) ](https://apps.apple.com/us/app/betterup/id963755876) [![Get it on Google Play](https://www.betterup.com/hubfs/Core%20Redesign/footer/Google_Play_Store_badge_EN.svg) ](https://play.google.com/store/apps/details?id=co.betterup.betterup) - For Business - How it works - [ Platform Overview ](https://www.betterup.com/en-gb/platform) - [ Powered by AI ](https://www.betterup.com/en-gb/powered-by-ai) - Products - [ BetterUp Lead™ ](https://www.betterup.com/en-gb/products/betterup-lead) - [ BetterUp Manage™ ](https://www.betterup.com/en-gb/products/betterup-manage) - [ BetterUp Ready™ ](https://www.betterup.com/en-gb/products/betterup-ready) - [ BetterUp Grow™ ](https://www.betterup.com/en-gb/products/betterup-ai-coaching) - Solutions - [ Sales Performance ](https://www.betterup.com/en-gb/solutions/sales-coaching) - [ Executive ](https://www.betterup.com/en-gb/solutions/executive-coaching) - Customers - [ Case Studies ](https://www.betterup.com/en-gb/customers) - [ Why BetterUp? ](https://www.betterup.com/en-gb/roi-of-betterup) - Resources - [ Blog ](https://www.betterup.com/en-gb/blog) - [ BetterUp Labs ](https://www.betterup.com/en-gb/research) - [ BetterUp Briefing ](https://www.betterup.com/briefing) - [ What is coaching? ](https://www.betterup.com/coachingcoaching) - [ Leadership Training ](https://www.betterup.com/leadership-training) - [ Business Coaching ](https://www.betterup.com/business-coaching) - Company - [ News and Press ](https://www.betterup.com/about-us/news-and-press) - [ Careers ](https://www.betterup.com/en-gb/about-us/careers-1) - [ Leadership Team ](https://www.betterup.com/en-gb/about-us/leadership-team) - [ Become a BetterUp Coach ](https://www.betterup.com/en-gb/about-us/become-a-coach) - Contact Us - [ Contact Sales ](https://grow.betterup.com/en-gb/contact-sales) - [ Contact Support ](https://support.betterup.com/hc/en-us) - [ Legal Hub ](https://www.betterup.com/legal-hub) - [ Privacy Policy ](https://www.betterup.com/privacy-policy) - [ Acceptable Use Policy ](https://www.betterup.com/acceptable-use-policy) - [ Trust & Security ](https://www.betterup.com/trust-and-security) - Cookie Preferences - [ Modern Slavery Act Statement ](https://www.betterup.com/hubfs/BetterUp%20Inc.-%20Slavery%20and%20Human%20Trafficking%20Statement%20FY%202026.pdf) © 2026 BetterUp. 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